Parents Are Using This One Product To Help Their Baby Sleep

If your baby isn't sleeping through the night, this Shark Tank product could make your life a whole lot easier.

June 6, 2017
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Parenting can be really hard sometimes, especially when your baby won’t sleep for longer than 15 minutes. This is because the baby has to adapt to its new sleeping conditions out of the womb before it will feel comfortable sleeping in a crib, meaning lots of sleepless nights for the baby and for you parents.

Swaddling a baby has been the typical solution to this problem. Swaddles mimic the womb-like protection that a baby is used to by wrapping the baby tightly so that they have limited movement, as they did in the womb.

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However, there’s a problem with swaddles: Babies don’t like being constrained. They like to be able to move while still having that perimeter of space like they did in the womb. This leads to the baby breaking out of the swaddle, waking themselves up, and possibly scratching their face, which is understandable. Would you like to sleep with your arms and legs strapped to your body?

Sleeping Baby’s Zipadee-Zip is the new solution.

The star-shaped pointed sleeves and starfish design” provides the safe, enclosed environment that the womb—or a traditional swaddle—gives while still allowing the baby to move around freely and comfortably. 

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Momista Beginnings

It’s the perfect wearable blanket and stimulates a more sound sleep compared to that of a swaddle because of its slight resistance in the wing-span. It also looks so cute on your baby, so what more could you ask for?

Why is this necessary?

Babies like to have boundaries because of the “Moro” reflex. Because of this reflex, babies feel like they’re falling when they have too much space around them, like when you dream you’re falling and jolt awake. They can’t feel the edges of their space like they did in the womb, and it startles them, leading to frequent sleep interruptions.

This reflex is triggered when the baby stretches its arms and feels the wide open space, leading to endless cries and causing a sleepless night for all parties involved.

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The Zipadee-Zip lets the baby roll and move their arms and legs safely. It aids in the “womb to swaddle” transition as well as in many other uses, so basically it’s a lifesaver for you tired moms. 

Still not convinced?

Besides creating the enclosed sensation of the womb and allowing a full range of movement, the garment has many other beneficial uses for parents and babies.

The Zipadee-Zip keeps the baby’s hands warm through the night, and it teaches the baby to self-soothe to fall back sleep. This helps the baby know it doesn’t need to be held to fall back asleep, giving you parents more peace of mind when putting your baby down. 

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Emily DeJeu

It’s also a time-saver in many ways. The simple zipper is way easier than taking the time to swaddle a baby. The Zipadee-Zip can also be easily removed when it’s time for a diaper change, and it’s a much easier alternative to pajamas when traveling. It also keeps your baby safe from germs that could get on the baby’s hands, meaning less sick babies!

Even better, the use doesn’t have to stop when the baby grows into a toddler. The Zipadee-Zip carries multiple sizes, so you’re covered from 3-6 months, 6-12 months, 12-24 months, and above

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Of course, that’s not all; its design can even help keep older babies from climbing out of their crib. It can also always be used as a snug blanket or as socks and mittens on a cold day for your babies. Seriously—what can’t this product do?

With all of these uses, you’d think the functionality means sacrificing the fashion. But with over 10 different patterns, you can choose a cute design for your baby’s new best friend. The designs are categorized as “boy,” “girl,” and “neutral.” Pictured below are a few of or our favorite designs; we can’t decide which one we like the most!

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Where did the idea come from?

Parents Stephanie and Brett Parker were having a hard time getting their daughter to sleep through the night, like most parents with young kids. She would wake up every 15 minutes because she was uncomfortable in her new open environment, causing a nightmare for the new parents.

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Stephanie Parker

Desperate and exhausted, Stephanie broke out her sewing machine and created the first ever Zipadee-Zip. Their daughter slept for a shocking 12 hours straight the first time she wore the Zipadee-Zip, meaning Stephanie and Brett also slept for 12 hours straight.

The Texas couple realized they could help other parents and kids actually get some sleep if they shared the genius idea, so they launched their online business, Sleeping Baby.

How has the business grown?

Stephanie and Brett utilized the ever-growing online community of moms to sell their product initially. They saw their business growing every day, and they knew they needed more support if they wanted to keep that growth flourishing, financially and professionally.

The Parkers went on the reality show Shark Tank, which allows entrepreneurs to present a business deal to five “shark” investors, who can choose to invest. 

The Parkers explained how their business has grown and the amazing community they’ve created between moms, but they wanted the advice and investment of a shark to continue to grow their at-home business. They received three offers from the Sharks and ultimately decided to take Daymond John’s offer.

John has experience in the retail industry and knew he could grow the Sleeping Baby business while maintaining the personal connection between moms that the Parkers cherished.

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Sleeping Baby 

During negotiations after the show, however, the Parkers and John came to some unavoidable disagreements. They backed away from the deal, grateful for the mentorship of John, and have since grown their business fully on their own (heck yeah strong parents). Now, they’ve grown to have more lines, more sizes, and more styles than ever!

Zipadee-Zip’s Impact

Sleeping Baby’s motto is “Inspiring Dreams One Night at a Time.” They want to provide a night of sleep to parents and babies across the world with the incomparable Zipadee-Zip while spreading inspiration to work on your dreams—like Stephanie’s dream of being able to afford to be a stay-at-home mom. 

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Sleeping Baby

The Zipadee-Zip will provide the ultimate happy and healthy transition for your baby, and you’ll never have to worry about getting a full night’s sleep again. You’re also buying from an awesome, genuine family, who care about others. What else could you ask for?

If you still don’t believe us, there are tons of testimonials from moms who have succesfully used a Zippadee-Zip to make their baby get a better sleep. Here are some from Sleeping Baby, but there are also tons of videos showing how they used the product to make a daily routine easier.

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Sleeping Baby

The product and the company have been featured on Good Morning America, Forbes magazine, Parents, and Entrepreneur. With all of the real moms’ support, offers from most of the Sharks, features on a multitude of blogs and sites, and the positivity in the parent community, we think buying this product is a must.

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Get your own Zipadee-Zip here for less than $37. With 11 colors and four sizes to choose from, it’s sure to work for your little one. Sleeping babies of the world, unite!

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